Category Archives: Uncategorized

I´m skimming through an old issue of Inc. Magazine and in an article called “Life Hackers” I read about rich people using their money trying to cheat death. Larry Ellison has a net worth of $55 billion and according to … Continue reading

Execution of complex and difficult tasks is … well, complex and difficult. To understand the challenge at hand and to understand how it can be solved in an efficient way is what makes you a professional within your field. But … Continue reading

Malcom Gladwell suggests it takes 10 000 hours of practice to excel in any field. If so, what happens if you only invest a few minutes in getting to know a subject before you move on to the next? Well, you … Continue reading

Knowledge is power and data is a foundation of knowledge. The people closest to the data, and with the best understanding of handling the data, can therefore get a disproportionate influence over decisions. Any conclusion an analyst draws from data … Continue reading

Are you an analyst stuck in a bombardment of ad hoc questions? Then you are probably not in a situation to act as an analyst at all and you need to change your situation to become more relevant to the … Continue reading

Francis Underwood (Kevin Spacey) has gone to stay a few days with Raymond Tusk (Gerald McRaney) in order to evaluate the latter as a candidate for the vice presidency. Or so he thinks. In reality it is the other way … Continue reading

With great interest I am reading “Win With Advanced Business Analytics” by Jean Paul Isson and Jesse S. Harriot. I find the following quote very illustrative for the difficulties in making analytics as much part of the business as it … Continue reading

Ni har en strategi som talar om varför ni gör det ni gör, vad ni ska göra och hur ni ska uppnå det. Men har ni verkligen tillgång till den information som ska hjälpa er att förverkliga strategin? Ni har … Continue reading

What if conversion optimization is more about targeting than usability? The average online cart abandonment rate is 67%. Is this because sites in general are so user unfriendly or is it simply because it is a normal online shopping behavior … Continue reading

One of the things that occupy a lot of resources in companies is periodical and repetitive reporting. Not by default, but in the way it is done in practice. Most office workers in most companies have it in their monthly … Continue reading